Jay Fry is vice president of marketing, Cloud Computing, at CA Technologies. He has over 20 years of experience in marketing and management for innovative enterprise software companies. Prior to CA, Jay was vice president of marketing at cloud computing start-up Cassatt and founded the marketing department at BEA Systems, Inc. (now part of Oracle). Jay spent three of his 10 years at BEA running the company's European marketing programs from London. He has also held marketing roles at systems management start-up EcoSystems Software (now part of Compuware), in Oracle's Applications Division, and in Sun’s Federal Division. He studied English literature and communications at Stanford University and makes his home in the San Francisco Bay Area, within striking distance of SFO and the ski slopes in and around Lake Tahoe.