When it comes to Business Continuity (BC) and Disaster Recovery (DR), SMBs have similar needs as large enterprises, but a lack of IT resources, budget and experience can be overwhelming. This presents a tremendous opportunity for MSPs to build lucrative, value-added BC/DR services-whether they use their own hosting facilities or leverage others such as a public cloud.
First, let's review the fundamentals. A DR strategy provides an organization with system, application and data recovery within an acceptable period of time, whether that's hours or even days. A BC strategy, on the other hand, focuses an organization's ability to maintain access to IT resources after unexpected system outages, involving near-instantaneous failover to redundant resources and including continuous data protection technologies.
#1. BC/DR is More than Backup.
Backup is the cornerstone of any data protection service, and MSPs new to this market can easily start there, but delivering BC and DR services demands far more. There are many technologies available to help MSPs build managed and hosted services that offer customers offsite data protection, continuous data protection, near-instantaneous system recovery and even high availability.
#2. Build It or Buy It?
MSPs may find it attractive to build and control their own services data center, but they must consider the time, resources, cost and experience necessary to get one up and running. MSPs without a hardened data center in place might leverage a public or private cloud, or even license a complete turnkey BC/DR service offering, which is an even quicker way for MSPs to engage customers.
#3. Leverage a Multi-Tier Strategy.
Customers have different BC/DR needs depending on strategies and SLAs, so MSPs should consider BC/DR services with granular levels of protection. The greater the protection and recovery speed of a given service, the higher the value to the customer.
We recently published a whitepaper that provides more detail on how MSPs can quickly launch a recurring services revenue stream without the hassle, time and cost of building everything on their own. What's your perspective? We'd like to know.